If you are a small start-up business and are looking to create a web presence at an affordable cost, then setting up a WordPress website is an excellent cost-effective option.
Firstly, What Is WordPress?
WordPress is a free and open source blogging tool and a content-management system (CMS) based on PHP and MySQL, which runs on a web hosting service. Features include a plug-in architecture and a template system. WordPress is used by more than 18.9% of the top 10 million websites as of August 2013. WordPress is the most popular blogging system in use on the Web, at more than 60 million websites.
Benefits of Using WordPress As Your Small Business Website.
Ease Of Use
WordPress offers a powerful content management system which allows you to easily manage your web presence. The admin section is easy to use and understand without having any coding knowledge. You can easily update your own website, add pages, images and articles via your blog without the expense of additional design and development costs.
WordPress Is Cost Effective
With WordPress there is no need for expensive development costs. Another big plus is that you are not tied into any specific hosting package as with a lot of specifically designed content management systems. This gives you the freedom to look for the best hosting deals and in turn keep your annual web costs down.
Manage Your Website From Any Computer
Because WordPress is browser based, you can literally manage your website from anywhere in the world.
Search Engines Love WordPress Websites
WordPress is search engine friendly. The uncomplicated URL structure is easily found and crawled by search engine spiders.
Easily Create Functionality On Your Website
WordPress offers an array of extensive Plug-ins such as SEO, social networking, photo galleries, calenders, polls, newsletter subscriptions, online booking systems, shopping carts etc which easily create functionality on your website.
With WordPress originally created as a blogging platform, blogging capabilities are already built-in and are easy to integrate. Easily set up RSS and email subscriptions to your blog and activate comments. Adding the most recent blog posts to other pages of your website (IE home page) are also very simple to set-up with no coding knowledge required. Blogging is a great way to add new content to your website and can be used as a powerful marketing tool.
Advantages of a Custom Designed WordPress Theme
There are many free WordPress themes available, however, there will also be many websites using them. A custom designed theme gives your website originality along with creativity. Custom themes are designed around your business requirements and incorporate your branding creating a unique WordPress website.
PlusWeb offer affordable custom designed WordPress websites. Working as a freelance web designer, I can assist small start-up businesses in Perth to cost effectively create a web presence. I design around your business requirements, providing a fully branded custom WordPress website. This gives your website originality along with all the added features of a powerful content management system, all for an affordable cost.
Contact PlusWeb for further information regarding a custom designed WordPress website.