Important factors when to have your website redesigned

A WEBSITE RE-DESIGN IS NOT JUST SIMPLY MAKING YOUR WEBSITE LOOK DIFFERENT.  IT IS AN ESSENTIAL MARKETING TOOL IN HELPING YOUR BUSINESS TO EVOLVE AND GROW ONLINE.

Many small businesses will overlook the fact that their website needs to be redesigned due to a cost factor. However, overlooking certain important factors could cost you more money in the long run.

The web is constantly evolving and web design is forever changing. If your website has been live for a number of years, it is probably due for a re-design to take advantage of new design elements, new features, navigation structures and layout changes.

Is your website mobile friendly?

 

There is one fundamental factor which many small business owners are overlooking and that is having a mobile friendly website. 

If your website is not mobile friendly, you will be losing out on traffic. Having a mobile friendly website is no longer a nice to have but a necessity. 

Is your website search engine friendly?

 

If you find that your website is not being indexed by search engines, then you should look at the overall design and navigation structure. Is your page content optimised? If your website is not search engine friendly, then you are not going to feature in any search results. 

Is your website easy to navigate?


Many of the older designed websites are cluttered with lots of information which does not necessarily flow. Newer designs focus on space with scrolling for easier browsing.

Is your website secure?

 

Having a secure website offers your online customers peace of mind that their private information is protected when browsing your website. Secure websites are also promoted in the search results. You can easily secure your website by contacting your hosting company to purchase an SSL certificate.

A WEBSITE RE-DESIGN IS NOT JUST SIMPLY MAKING YOUR WEBSITE LOOK DIFFERENT.  IT IS AN ESSENTIAL MARKETING TOOL IN HELPING YOUR BUSINESS TO EVOLVE AND GROW ONLINE.

For further information visit website redesign and upgrades or contact Nicole on 0458 266 797.